MFLARMY
MarketFit Lab's growth marketing agent team
Agents run execution. Humans make the calls.
Heritage
Agents built on 7 years of growth execution
Real-world experiment data sharpens the agent's judgment.
7 yrs
Running growth
3,000+
A/B experiments
250+
Consulting projects
Why MFL ARMY
More than automation. A scalable way to work.
ARMY agents don't just execute. They form hypotheses, accumulate know-how, and raise your team's experimentation capacity.
The execution power of five, in one agent team
Creative production, experiment setup, data wrangling — the repetitive work humans used to do. Agents handle it. Small teams keep launching tests.
Built for strategy, not just execution
Give it a URL. It diagnoses, forms data-driven hypotheses, and prioritizes. An agent that answers what to do first.
What works stays in the system, not in people
Judgment criteria and context live in the agent as skills. When people leave, team capability stays.
Customer Success
Proven by real outcomes
Real results from agents solving real customer problems.
Semsay · Living / Beauty
LMF Agent
Problem
Solution
- Research · personas
- VP / angle discovery
- AI copy & image generation
- Meta setup & analysis
Key improvements
ROAS
CTR
Revenue
Auto-generated ads, one per angle
Parents / family
Moisture a towel leaves behind
Post-workout / men
Still sweating after a shower
Hygiene-conscious
Dry between toes before socks
Gifting
Packaging that doubles as an object
Global auto OEM (Company H) · Automotive / Mobility
Voice Agent
Problem
Solution
- Instant AI call on lead arrival
- Purchase-intent qualification (LQA)
- Qualified-lead routing
- 24/7 uninterrupted operation
Key improvements
14×
Sales conversion (0.7% → 10.1%)
+56
Weekend/after-hours new sales
Real-time lead qualification via AI call
MFL ARMY Agents
Agents for every stage of the funnel
Each agent is trained on MarketFit Lab's frameworks and field-tested data.
Run them standalone or in combination.
How It Works
How the agents work
Give instructions in Slack. The agent executes. Track everything from the dashboard.
Agent demo — CRO Agent (Slack bot)
ARMY dashboard (web)
Daily Briefing
Today's Growth Briefing
AI Search Visibility
19.6%
Blended CAC
₩361,000
Landing CVR
3.01%
Lead-to-Call
52%
Call-to-Paid
24%
90-day ROAS
3.4
Agent Performance (4 weeks)
Enterprise Integration
Plugs into your existing stack
We connect to your tools and set it up to a ready-to-deploy draft.
AI Transformation
Which solution fits your team?
Different problem, different solution.
“We want to run marketing experiments faster.”
MarketFit Lab's growth agent army
A/B experiments, ad optimization, lead conversion
Up to 21× experiment velocity
“We want our team to build their own tools.”
Vibe coding for non-engineers
4-hour hackathons, enterprise rollouts
100% MVP completion
“We want AI that runs on our own data.”
Enterprise AI that runs on your data
Internal-document AI, domain-specific models
5× lower TCO
MarketFit Lab is an official partner of Replit and Articul8.
Adoption
Stuck on where to start? We run it with you.
You don't need to figure out the rollout.
From diagnostic to design, build, and operation — the team behind 3,000 experiments sets it up end to end.
Consult & diagnose
We map the bottleneck in your funnel and scope the rollout together.
Design agent
Start where impact is highest. Agents designed for your context.
Build & integrate
Deploy to a dedicated workspace and connect to your existing stack.
Operate & improve
We monitor performance and keep improving prompts and skills.
Find the right agent for your team in 2 minutes
Answer 5 questions — we'll match the right agent to your team.
Start DiagnosticLess repetition. More experiments.
Start with a consultation
From agent design to ongoing operations — MarketFit Lab runs it with you.